Category: Design

Social casino entry barriers
Product and technology are one of the most valuable parts of any Social Casino company. The real-money gaming industry competes with relatively similar products and different CPA offers. In contrast, the Social Casino industry mainly competes through their game quality. Studios constantly increase the production value of the market.
Production values must rise to meet player expectations as platforms and technologies mature. The rising cost of game development follows a common pattern. We have seen this trend before in many gaming verticals and across other industries. (more…)
March, 2015
10 Keys to Free-to-Play (F2P) Game Design
On May 11th, MALLORCA GAME took place, the first video game event in Palma de Mallorca organized by the EDIB school of the Fleming Group, which I had the pleasure of attending and participating as a speaker with a talk about the 10 keys to free-to-play game design.
The event was a resounding success with much more participation than expected, from all kinds of talks, to Cosplay contests, television reports, retro zones, etc.
I am taking advantage of this post to briefly explain the 10 keys to F2P game design based on our experience at PlaySpace. You can find a link to the video of the presentation here.
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August, 2013
Internet Project Management: 6 Key Lessons Learned
Today marks exactly 5 years since I started my professional career while still studying Computer Engineering at ICAI. During these 5 years, I have dedicated myself primarily to managing projects and startups at Mola, a company that has just launched its new website.
I want to share with you the successes and failures in startup management, summarized in 6 key points. I will emphasize the most common mistakes that can delay a project, and consequently, its success. After all, in the Internet world, speed is everything.
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November, 2011
Types of Players in MMOs: Understanding Player Categories
In this article, I would like to describe the categories we can use to classify types of players in multiplayer games, such as virtual worlds or MMORPGs, based on their behavior and motivations within the game, thanks to the psychological variables that influence multiplayer gaming environments.
First, it is important to mention that we can find hundreds of player types depending on the number of variables in the game. However, to narrow the scope, we will focus on the basic motivations that drive people in these types of games.
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October, 2010
The Origins of Role-Playing Games: From Tabletop to MMORPGs
The origins of role-playing games trace back to a simple concept: players take on the role of a character within a fictional story. The narrative evolves as players make decisions for their characters.
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September, 2010
Moderation of Online Communities: Building Coexistence Ecosystems
When we create a virtual community, we must build a framework of trust and establish the means to guarantee compliance with at least the most basic behavioral norms. This ensures our community thrives over time. This framework of trust is what all users seek when joining a virtual community. We want assurance that other users cannot harm our personality, online reputation, or even our physical safety.
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September, 2010
Online Language and Socioemotional Symbols: How We Communicate on the Internet
Our way of using language on the internet is closely related to the social context we find ourselves in. Our way of speaking differs when we talk on the phone, address a child, present a report to our boss, write in our diary, or draft a speech.
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July, 2010